2018 GENERAL SESSIONS

2019 General Sessions to be unveiled in February.

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Get “this-close” to some of the biggest experiential marketing thinking and strategies. Note: Takes place at Warfield Theatre, 4 blocks from Marriott (982 Market St.). Pick up badge at EMS registration at Marriott first and then walk out Marriott main lobby door (left of check-in) onto 4th Street and make a right. Walk to next corner and make left onto Market. Walk 2.5 blocks (passing 5th Street and Mason Turc) and Warfield is on your right.

9:00-9:35AM
CHALLENGE CONVENTION: SAMSUNG’S NEW
EXPERIENTIAL PLAYBOOKSamsung

Zach Overton
VP-Consumer Experience
Samsung

9:45-10:20AM
PANEL: UNDER ARMOUR UNPLUGGED

Kelley Walton
Head of Global Experiential Marketing
Under Armour

Erin Wendell
Head of Global Communications and Brand Campaigns
Under Armour

Jack Daley
Head of Social Media Strategy
Under Armour

10:30-11:05AM
CITIGROUP FIRESIDE CHAT

Sean McBrien
SVP-Global Event & Technology Operations
Citigroup

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